Email Marketing Lead Generation Tools

Unlock the power of your email marketing strategy with our comprehensive suite of lead generation tools. From capturing valuable contact information to nurturing prospects into loyal customers, our tools offer a seamless solution to supercharge your email campaigns.

Here are top 19 email marketing lead generating tools

1.HighLevel

Unlock the potential of your business with HighLevel’s advanced lead generation for email marketing. HighLevel offers a robust platform designed to capture, nurture, and convert leads efficiently, streamlining your marketing efforts to maximize your ROI. Here’s how HighLevel can revolutionize your lead generation.

2.OptinMonster

OptinMonster is a great tool for building floating bars, scroll boxes, exit-intent popups, gamified wheels, lightbox popups, and pretty much any other type of lead-gen form. It has over 300 5-star reviews on WordPress, is used by more than a million websites, and offers a 14-day money-back guarantee. OptinMonster integrates with virtually all popular email service providers and website builders.

2.TryInteract

Quizzes are a great way to generate leads for your business. For example, Warby Parker, the ecommerce store selling glasses, uses a quiz to capture email addresses and sell products. In fact, we have a full quiz funnel guide over here. And TryInteract is the best quiz builder we’ve found — you can create personality quizzes, scored quizzes, and assessment quizzes. They even have pre-created quizzes you can use if creating your own feels like too much of a chore. And it’s 100% free to get started (note, though, that you’ll have to pay about $200/year if you want to use your quiz for lead-gen).

3.SeedProd

If you’re going to generate leads, you’ll probably need some sort of landing page — that is, a page that’s dedicated to getting visitor’s email addresses. SeedProd is an easy-to-use landing page builder for WordPress users. It’s used by more than a million people and has more than 3,000 5-star reviews on WordPress. Features include tons of landing page templates, a drag-and-drop editor, spam protection, responsive page designs, and lots more. And it starts at just $39.50 per year.

4.WPForms

If you’re a WordPress user, then WPForms is another tool you can use to create tons of different forms for lead-gen. WPForms allows you to create contact forms, payment forms, survey forms, newsletter forms, registration forms, opt-in forms, and tons more. It has over 100 templates to get you started and it’s trusted by over 4 million users. Pricing starts at $39.50 per year.

5.AeroLeads

AeroLeads is similar to Hunter in that it allows you to find business emails, but it’s a little more sophisticated (and expensive). AeroLeads has a Chrome plugin that allows you to “find verified business emails of your prospects and leads with their job title, company, website, location, [and] LinkedIn URL.”

If you’re doing a lot of cold email outreach, then you might consider signing up for AeroLeads. It starts at $49/month.

6.GetEmails

GetEmails is a relatively new tool on the marketplace that’s caught our attention. Using website cookies and referencing large email address databases, it allows users to capture the email addresses of people who visit their website without having those people opt-in. GetEmails’ “secret sauce” is that they “only pass you email addresses we have known activity for (opens or clicks), within the last 14 days in our network. We also scrub known unsubscribers and complainers.”

Obviously, if you use GetEmails, you’ll need to have some finesse in terms of your welcome sequence (and give them a chance to unsubscribe if they don’t want to be added to your list), but if you do it right, GetEmails can be a great way to generate high-quality leads.

7.SparkLoop

If you have a newsletter, then you might consider building a referral program to reward subscribers for getting their friends on your email list. This is partly how both Morning Brew and The Hustle built million+ followings (learn more here). And SparkLoop is the leading tool for creating a referral program for your newsletter. It creates a unique referral link for all of your subscribers, you add milestone rewards to incentive sharing, and your email list grows. Easy peasy. The price of SparkLoop adjusts based on how many subscribers you have — a list of 10,000 costs $99/month.

8.KingSumo

KingSumo is a tool that’s dedicated to just one thing: helping you grow your email list through “viral giveaways”. How does it do that? Well, first you choose something to giveaway that will specifically appeal to your target market. Once you’ve decided, you can use KingSumo to host the giveaway and collect email addresses. But here’s where it gets really nifty — KingSumo prompts new entrants to share the giveaway on social media channels and rewards them with additional entries for doing so. Cool, right? It’s free to get started!

9.HubSpot

a screenshot of a hubspot email marketing

HubSpot is a comprehensive marketing automation platform that offers an extensive range of tools for email marketing, lead generation, CRM, and analytics. It allows for personalized email campaigns, lead capture forms, and the creation of landing pages, making it a robust solution for businesses seeking an all-in-one platform.

10.Mailchimp

a screenshot of a mailchimp email marketing website

Mailchimp is known for its user-friendly interface and versatile features, including email templates, automation workflows, and audience segmentation. It integrates seamlessly with various e-commerce platforms and CRM systems, providing a flexible solution for diverse marketing needs.

11.ActiveCampaign

Activecampaign combines email marketing, marketing automation, and CRM functionalities. Its advanced segmentation and automation features, along with a built-in CRM, enable businesses to efficiently track leads and manage their sales pipelines, making it a powerful tool for targeted marketing efforts.

12.GetResponse

GetResponse offers a range of features, including email marketing, landing pages, and webinars. Its Autofunnel feature is particularly useful for building sales funnels, and it integrates well with popular e-commerce platforms, making it a strong choice for businesses focused on sales conversions.

13.ConvertKit

ConvertKit is designed specifically for creators such as bloggers, YouTubers, and podcasters. It boasts a simple interface with powerful automation features, emphasizing the creation of landing pages and opt-in forms to grow an engaged audience.

14.AWeber

AWeber is a reliable and long-standing email marketing tool that provides robust features such as email templates, automation, and detailed analytics. It is particularly suited for small businesses and entrepreneurs looking for a dependable solution.

15.Sendinblue

Sendinblue offers a combination of email marketing, SMS marketing, and chat capabilities. With advanced automation workflows and transactional emails, it is an affordable option that prioritizes deliverability and customer engagement.

16.Drip

Drip is tailored for e-commerce businesses, offering powerful automation and personalization features that integrate seamlessly with major e-commerce platforms. It helps businesses create targeted and effective email campaigns to boost sales.

Pardot a Salesforce product, is a B2B marketing automation tool that integrates deeply with Salesforce CRM. It features lead scoring, ROI reporting, and advanced email marketing capabilities, making it ideal for businesses with complex sales cycles.

17.Keap

Keap (formerly Infusionsoft) combines CRM, marketing automation, and e-commerce functionalities. It is designed for small businesses and startups, offering a comprehensive suite of tools including campaign builders and contact management to streamline marketing efforts.

18.Zoho Campaigns

Zoho Campaigns is part of the Zoho suite of applications, providing email marketing, automation, and social campaign capabilities. It integrates well with Zoho CRM and other Zoho apps, offering a cohesive experience for users within the Zoho ecosystem.

19.Constant Contact

Constant Contact is renowned for its ease of use and excellent customer support. It features email marketing, event management, and social campaigns, making it an excellent choice for small businesses and non-profits looking for a straightforward and reliable tool.