- Step 1: Setting Up Payment Integrations
- Step 2: Building Your Digital Product
- Step 3: Designing Your Stand Store
- Step 4: Finalizing Your Stand Store
- Step 5: Automating Workflows
- Conclusion
In this blog post, I’ll guide you through creating a stand store in HighLevel. We’ll cover everything from setting up payment integrations to designing your store and automating workflows. By the end, you’ll have a fully functional stand store ready to sell your digital products.
Step 1: Setting Up Payment Integrations
Before you can start selling, you need to ensure you can collect payments from your customers. Here’s how:
- Create Accounts: If you don’t have Stripe or PayPal accounts, head over to Stripe and PayPal to create free accounts.
- Connect Accounts: Once you have your accounts, go to your HighLevel dashboard. Navigate to Payments, then click on Integrations on the far right. Connect your Stripe and PayPal accounts to HighLevel.
Step 2: Building Your Digital Product
For this example, we’ll be selling a digital course. Here’s how to set it up:
- Create a Course:
- Go to Memberships on the left sidebar.
- Click on Courses, then scroll down to Products.
- Click on Create Product to build your course. If you need help, refer to the HighLevel support portal for a full tutorial on creating courses.
- Create an Offer:
- Once your course is created, go back to Memberships.
- Hover over Courses and click on Offers.
- Click on Create Offer. Name your offer something memorable like “Mastery Course”.
- Select the product you created earlier.
- Choose the pricing type (one-time or recurring). For this example, select one-time and set the price at $297.
- Click Create, then publish the offer to make it live.
Step 3: Designing Your Stand Store
Next, we’ll build out your stand store template:
- Choose a Template:
- Go to Sites on the left sidebar, then Websites.
- Click on New Website and choose a template. Use the search bar to type in “link tree” and pick a template you like. For this example, we’ll use the “Business” template.
- Click Continue to install the template into your dashboard.
- Customize Your Template:
- Customize the template to match your brand’s look and feel. This includes changing colors, fonts, and images.
- Add a Popup for Your Order Form:
- Click on Popup Settings at the top.
- Click Add Row, select one column, then add an element by typing “order” and choosing the one-step order form.
- Customize the order form. For digital products, you may want to hide shipping information.
- Under Sale Actions in the general tab, set the redirect URL to a thank-you page or course login page.
- Save the popup settings.
- Configure the Button:
- Click on the button you want to use for enrollment.
- Change the text to something like “Enroll in the Mastery Course”.
- Ensure the button is set to open the popup.
- Save your changes.
Step 4: Finalizing Your Stand Store
- Rename Your Store:
- Click on the three dots next to your page and go to Settings.
- Rename your store and set the path. For example, call it “Stand Store Mastery Course” and set the path to “stand-store”.
- Click Update Page.
- Add Your Product:
- Go back to the three dots, select Products, and click Add Products.
- Choose your Mastery Course and set the price.
- Save your settings.
- Rename the Website:
- Go to the settings tab and rename the website for easier future reference.
- Save your changes.
Step 5: Automating Workflows
Now, let’s set up automation workflows to grant access and send confirmation emails:
- Grant Access Workflow:
- Go to Automation and click Create Workflow.
- Start from scratch and name the workflow (e.g., “Mastery Course Stand Store”).
- Add a new trigger: search for “Order Form Submission”, add filters to select the specific funnel or website, and choose your stand store.
- Add an action: select “Membership Grant Offer” and choose your course offer.
- Publish and save the workflow.
- Send Access Email Workflow:
- Create another workflow for sending the access email.
- Name it appropriately (e.g., “Mastery Course Access Email”).
- Add a trigger: search for “Offer Access Granted”, and select your course offer.
- Add an action: select “Send Email”. Customize the email with personalized fields and include the login URL.
- Publish and save the workflow.
Conclusion
Creating a stand store in HighLevel is a streamlined process that can significantly boost your digital product sales. By following these steps, you can set up payment integrations, create compelling courses, design a stand store, and automate customer interactions.