How to Set Event Start Dates Using Workflow Actions in HighLevel

• Setting Up Event Start Dates in GoHighLevel
• Step 1: Create a Workflow Trigger
• Step 2: Set the Event Start Date
• Step 3: Create a Wait Action for Reminders
• Step 4: Publish and Save the Workflow
• Benefits of Automating Event Reminders
• 1. Increased Attendance
• 2. Enhanced Engagement
• 3. Streamlined Operations
• Conclusion

GoHighLevel is a powerful platform for digital marketing agencies, offering a variety of features to streamline client management and marketing automation. One such feature is the ability to set event start dates using workflow actions. This is particularly useful for recurring events, such as webinars. In this blog, we will guide you through setting up an automated workflow to manage reminders for a weekly webinar.

Setting Up Event Start Dates in GoHighLevel

Automating reminders for recurring events ensures that your audience stays informed and engaged. For this example, we’ll set up a workflow to send reminders for a webinar that takes place every Wednesday at 7 PM.

Step 1: Create a Workflow Trigger

1. Select the Trigger Event: Begin by setting up a trigger. In this case, the trigger will be when a form is submitted. This could be a registration form for your webinar.
   • Go to your workflow settings and choose “Form Submitted” as the trigger.
   • Add a filter to specify the form, for example, “Email Form.”
   • Save your settings.

Step 2: Set the Event Start Date

2. Add the Set Event Start Date Action: This action defines when your event starts.
   • Add a new action and select “Set Event Start Date.”
   • Choose “Specific Day” for the type.
   • Select “Wednesday” as the day of the week.
   • Set the time to 7 PM.

Step 3: Create a Wait Action for Reminders

3. First Reminder – Two Days Before the Event:
   • Add a “Wait” action and change it to “Event Appointment Time.”
   • Set the wait duration to two days before the event.
   • Add an “SMS” action with a message like: “You’re two days away from our epic live training! See you there!”
4. Second Reminder – One Day Before the Event:
   • Add another “Wait” action, again set to “Event Appointment Time.”
   • This time, set the wait duration to one day before the event.
   • Add another “SMS” action with a message like: “We’re one day away from the epic live training! Are you ready?”
5. Final Reminder – Ten Minutes Before the Event:
   • Add another “Wait” action, set to “Event Appointment Time.”
   • Set the wait duration to ten minutes before the event starts.
   • Add a final “SMS” action with a message like: “Are you in the live room yet? If not, join here: [webinar link].”

Step 4: Publish and Save the Workflow

After setting up all the actions, review your workflow to ensure all settings are correct. Then, publish and save your workflow.

Benefits of Automating Event Reminders

1. Increased Attendance

Automating reminders ensures that participants are well-informed about the event, leading to higher attendance rates.

2. Enhanced Engagement

Sending timely reminders keeps the event top of mind for your audience, increasing their engagement and anticipation.

3. Streamlined Operations

Automation reduces the manual effort involved in managing reminders, freeing up your time to focus on other important tasks.

Conclusion

Using the Set Event Start Date feature in GoHighLevel workflows is a powerful way to automate reminders for recurring events like webinars. By following the steps outlined in this guide, you can ensure that your audience receives timely notifications, improving engagement and attendance. This automation not only enhances the experience for your participants but also streamlines your event management process.