How To Verify Emails in Bulk in HighLevel

In today’s blog, we’ll delve into an essential feature within HighLevel: bulk email verification. This feature is crucial for anyone serious about email marketing. By ensuring your email lists are clean and valid, you can save money, improve email deliverability, and maintain a high sender score. Let’s get started!

Why is Email Verification Important?

Cost Savings: Sending emails to invalid addresses is a waste of resources. By verifying your emails, you ensure that every email sent reaches a valid recipient, optimizing your budget.

Improved Deliverability: Invalid emails increase bounce rates and can negatively affect your deliverability. Verified emails help maintain a high deliverability rate.

Better Sender Score: Your sender score impacts whether your emails land in the inbox or the spam folder. High bounce rates can lower your score, so keeping your list clean is vital.

Step-by-Step Guide to Bulk Email Verification

Step 1: Access Your Sub Account

  1. Login to HighLevel: Begin by logging into your HighLevel account.
  2. Navigate to Sub Account: Select the sub account where you want to verify email addresses.

Step 2: Go to the Smart Lists Area

  1. Access Smart Lists: In the left-hand side menu, click on “Contacts” and then select “Smart Lists.”
  2. Select Contacts: Choose the contacts you want to verify. This can be a single contact or a bulk selection.

Step 3: Perform Bulk Actions

  1. Bulk Actions: At the top of the screen, you’ll see various bulk action buttons. Click on “Email Verification.”
  2. Initiate Verification: Provide a name for the verification task (e.g., “Email Verification Test 1”) and proceed.

Step 4: Monitor the Verification Process

  1. Check Bulk Actions: Navigate to the “Bulk Actions” section to monitor the status of your verification tasks.
  2. Review Results: Once completed, review the statistics to see how many emails were valid, invalid, or if any errors occurred.

Important Notes on Email Verification

  1. Primary Emails Only: The verification process only applies to primary email addresses. Secondary emails cannot be verified using this tool.
  2. Lead Connector Email: You must be connected to the Lead Connector (LC) email system to perform email verification. This cannot be done through Mailgun, Google SMTP, or SendGrid.
  3. Cost: There is a small fee for email verification, approximately a quarter of a penny per email. This cost is minimal but important to consider for budgeting purposes.

Additional Tips

  • Rebilling Options: HighLevel allows for rebilling, meaning you can charge your clients for email verification services. For instance, if it costs you a quarter of a penny per email, you could charge clients half a penny, thus generating additional revenue.
  • Follow-Up on Invalid Emails: Use the insights gained from the verification process to follow up with contacts whose emails were invalid. Request updated email addresses to keep your lists current and accurate.

Conclusion

Bulk email verification is a powerful tool in HighLevel that can significantly enhance your email marketing efforts. By ensuring your email lists are clean and valid, you save money, improve deliverability, and maintain a high sender score. Follow these steps to effectively verify email addresses in bulk and keep your email campaigns running smoothly.